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5 posts from March 2008

Mar 27, 2008

Parking Options for your Unused Domains

Last November, I posted a story on Revenews about how I was testing a new strategy of taking a few of the domains I had parked on Sedo Pro and testing them on Amazon's aStore sites.

The results were bad.  Not only did the sites not convert, but Amazon's tracking was horrible.  I think Amazon only showed traffic that clicked through from the site ultimately to Amazon's site, not the traffic on the site.

So I switched these domains back to Sedo Pro parking, one of my favorite parking services.  (email me or comment here if you need an endorsement code to try their service).

Today I learned about Chitka's new Domain Store Parking Service, and decided to move these 3 names over there to give it a shot.

As of this post, the names haven't propogated yet, but I will let you know how they do there.

Chitka's new service (Links: Signup | Domain Parking Details), gives you q quick and easy way to create a store, provide keywords to pull products from their catalog of millions of products, and then get paid on a CPC basis (as opposed to aStore's conversion basis).

I'll let you know how they work.

Mar 15, 2008

Performics and Pepperjam Spoke, Wiseaff Listened!

I am not sure if you missed some of the back and forth between Larry Adams of Performics and Kris Jones of Pepperjam over the title of Larry Adam's Blog Post: "Publishers Spoke, We Listened".  Apparently Kris felt the blog title was a little to similar to their "Affiliates have Spoken. Pepperjam Listened" marketing campaign they have been using.  Here is a copy of the back of the shirt I got at Affiliate Summit:

Pepperjamlistened_2

In the comments of this Revenews blog post, Kris went as far as to suggest the following:

"Larry - we applied for the trademark “Affiliates Have Spoken. Pepperjam Listened.”

An Larry pointed out the following:

"I was at the Summit, although I can’t say that I remember any of your t-shirts; Vegas can be a distracting place. I’m not saying I never saw it but let’s just say that neither of us are going to get a trademark on the “[You] spoke, [we] listened” motto - http://tinyurl.com/yom86a"

All probably a little silly if you ask me, and when I put my Pepperjam T-shirt on this morning, It did all come back to me, and I thought it was odd, and interesting to note, that their TM mark on the T-shirt isn't actually on the phrase, it's on the Pepperjam term only.

Back to your regularly scheduled program...

Mar 12, 2008

5% Cash Back on Yahoo Search Marketing!

Do you run PPC ads on Yahoo Search Marketing?

I just looked at my AMEX bill, and now when you spend money on Yahoo Search Marketing, or on other Yahoo Small Business services, American Express will give you 5% cash back (up to $500 per card).

Not too bad, I have been putting a bunch of our Yahoo ads on Visa, no longer!

Mar 07, 2008

Ask.com Exits the Search Engine Space

I guess you don't have to worry about running PPC search ads on ASK.com anymore.  CNN is reporting that ASK.com will no longer be a search engine, and will instead focus on women looking for help managing their lives with a focus on finding answers to the basic questions about recipes, hobbies, children's homework, entertainment and health.

That had to be a hard decision for Barry Diller of InterActiveCorp who bought Ask and its affiliated Web sites for $2.3 billion in 2005.  That will be quite the write-off after spending so much on improving the search engine and buying TV ads to promote it.

Farewell ASk.com, farewell Ask Monkeys:

Will this be a trend in the search engine space?

Part of me still feels like this is some kind of hoax story that got picked up by CNN. Tony first told me about this story the other day from this site, and I didn't believe him.  The Ask.com site still looks like a Search engine to me.  Stay Tuned...

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